What may have started out as designing and manufacturing an affordable car for the working class, has become a major concern in the car industry. The Volkswagen Group itself is now an impressive corporation responsible for some of the most popular vehicles on the road, including Audi, Skoda, SEAT and Scania, with more prestigious lines as Bugatti, Lamborghini, Porsche and Bentley under their guidance too.
The VW Campervan itself is especially iconic. Seen as a fun time recreational vehicle, it is long associated with surfers, who can house their boards safely on the roof rack, yet can also be a temporary home if need be.
Lledo have taken this design for some of their promotional pieces, bringing a clever twist to advertising.