World of Teddy Bears
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Here to make it easier we have placed all our Licensed Characters in one place for you to see. Choose from the Gruffalo, Beatrix Potter, Elmer, Paddington, Hungry Caterpillar, Hello Kitty and so many many more...

  • Beatrix Potter

    The ever popular Peter Rabbit and Friends created by the wonderfully talented Childrens author - Beatrix Potter.
  • J K Rowling

    From the mind of renown 'Harry Potter' creator and author. JK Rowling, Steiff have weaved their magic in bringing her fantasy creations to life.
  • Warner Bros Favourites

    Here you will find some of the most popular pieces of your favourite Warner Bros characters.
  • Wallace and Gromit

    From Aardmans animation we welcome not only Wallace and Gromit, but Shaun the sheep too.

  • Paw Patrol

    A team of playful pups, use their trained specialities to aid emergencies and rescues, all under the supervision of Ryder
  • Gruffalo

    This modern classic was first printed in 1990, by writer and playwright Julia Donaldson, with illustrations by Axel Scheffler. Going into the deep dark wood, will never quite be the same!
  • Stick Man

    Telling the tale of adventure, courage, bravery and family love, Julia Donaldson and Axel Scheffler, create another spellbinding character. First published in 2008, this popular story has created an unlikely hero.
  • Secret Life of Pets (SLOP)

    A circle of house dwelling pet friends, have their world turned upside down when one of them ventures outside ...
  • Were going on a bear hunt

    Published in 1989 by author Michael Rosen and illustrated by Helen Oxen, their journey continues.
  • Garfield

    The lasagne loving, mischief making, world revolves around me - cat, was created by cartoonist Jim Davis and was first published in 1978

  • Peanuts - Snoopy

    'That Round-Headed Kid' and his loyal Beagle, appeared in Charles M. Schulz's creation - the comic strip 'Peanuts' from 1950.
  • Peppa Pig

    Since 2004, this much loved pre-school tv show, has entertained children on the ups and downs of childhood.

  • Coca Cola

    Coca Cola in itself is iconic and here it is teemed, with his fabulous seasonal, Steiff Polar Bear mascot.
  • Wizard of Oz

    In 1939 the world was introduced to Dorothy Gale and the yellow brick road ... let the magic continue.
  • Sooty and Sweep

    Izzy Wizzy lets get busy! are the immortal words Sooty has used to enchant many a would be Magician or Mischief Maker
  • The Snowman

    Created by Raymond Briggs and given life by CH4, this animated favourite will always be, "Walking in the Air"
  • Wind in the Willows

    First published in 1908 by Kenneth Grahame, with the most popular illustrations by E.H. Shepard, making heroes of Ratty and Toad!
  • Thomas the Tank

    This ever-popular hero of the rails, first appeared in 1946, in the 2nd book of the series by Rev. Wilbert Awdry.
  • Elmer

    A cheerful fun loving multi-coloured patchwork elephant from the very popular childrens picture books by David McKee.
  • Paddington Bear

    The much-loved British Bear - Paddington, was created by author Michael Bond in 1958, since then he has gone on to World domination!
  • Rupert Bear

    Arriving in a 1920's comic strip, illustrated by Mary Tourtel, this resident of Nutwood and his friends, now have international stardom.
  • Winnie the Pooh

    Created by author A.A. Milne in 1926 and later animated by Disney, this well-loved bear continues to blossom globally
  • Roald Dahl

    This children's author, delighted millions of children with his lovable and quirky characters, now available as Steiff Limited Editions.
  • Walt Disney

    Some of the World's most recognisable and loved, cartoon characters, from Mickey Mouse to Tigger, inspired by Disney, created by Steiff.